Clickthrough Rate | SEO Glossary: C

The rate at which people click on a link such as a search engine listing or a banner ad. Studies show that clickthrough rates are six times higher for search engine listings than banner ads.

Click-down Ad or Click-within Ad | SEO Glossary: C

An ad that allows the user to stay on the same web page, while viewing requested advertising content. Click-downs display another file on the user's screen, normally below or above the initial ad.

Click-withins allow the user to drill down for more information within the ad.

Cgi-bin | SEO Glossary: C

A "virtual" directory contained in URLs indicates a CGI (Common Gateway Interface) script is in use. A sure tip-off to the spider that your page is dynamic.

Body copy | SEO Glossary: B

The 'meaty' textual content of a web page. Body copy refers to text visible to users, doesn't include graphical content, navigation, or information hidden in the HTML source code.

Blacklist | SEO Glossary: B

Lists that either search engines or vigilante users compile of search engine spammers, which may be used to ban those spammers from search engines or to boycott them.

Banned | SEO Glossary: B

When a search engine blocks your site from appearing in its search results.

Back links | SEO Glossary: B

Back links are inbound links pointing to a web page.


Inbound links (IBL):- Links that point to your site from sites other than your own. Inbound links are an important asset that will improve your site's PageRank (PR).

What is Digital Marketing?

Digital marketing such as computers, tablets, Smartphone’s, cell phones, digital billboards, and game consoles such as the use of electronic devices to engage with customers and other business partners that is marketing. Internet marketing is a key component of digital marketing.

Digital marketing a variety of digital channels such as email, social networks, etc. using any organization or brand is to develop a marketing process.

Digital marketing brands or products and services using all forms of digital advertising promotion can be defined as. Digital marketing, television, radio, internet, mobile and in a timely, relevant, personal and cost-effective way to reach customers uses any form of digital media.

Due to the non-reliance on the Internet, in the field of digital marketing such as mobile phones or cell phones, display / banner advertising, SMS / MMS, digital outdoor, and many more, including a whole lot of elements.